Meet the founder
Software engineer. Entrepreneur. Teacher.
I've built software for businesses I've owned and helped engineering teams deliver systems at enterprise scale. I bring both perspectives to the work we do together.
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My perspective
When you've built and run a business, software decisions become business decisions.
Will this make the work easier? Can the team use it? What will it cost to keep it running? These are the questions I bring to engineering.
As the founder of Cash4Books.net, I built the customer-facing applications and internal systems that supported a business that grew to $8 million in annual revenue and 45 employees. Our custom software handled everything from customer relationships to warehouse operations and accounts payable.
I also founded McKenzie Services, a third-party logistics business, and built software for inventory, receiving, shipping, and billing. Those experiences taught me to connect technical choices with the day-to-day realities of running a company.
That's the perspective behind Aptaro: software should solve a real problem, fit the people using it, and leave the business in a stronger position.
Experience I bring to the work
A career spent building systems, guiding teams, and making complex technology useful.
Staff-level engineering and technical leadership across enterprise applications, APIs, and integrations. Teaching engineers to work effectively with AI-assisted development tools, including GitHub Copilot and agentic workflows with human review.
Full-stack applications, cloud infrastructure, and data engineering. Building data pipelines, improving quality, and optimizing performance with tools including AWS, Snowflake, and dbt.
Scalable marketing technology systems supporting millions of daily messages, with a focus on reliable applications, integrations, and knowledge sharing.
Founding businesses, leading engineering teams, and building the custom applications that made operations possible—from e-commerce and mobile apps to logistics and inventory management.
These are highlights from my professional experience. The organizations listed are employers or businesses I founded.
Skills that stay with you
Helping a team become more capable is part of the job.
I've mentored engineers, guided technical decisions, and taught practical AI-assisted development through NBCUniversal's peer-to-peer learning initiative, including six GitHub Copilot training sessions.
At Aptaro, that experience supports a simple idea: you can get help building software while also learning how to understand, review, and improve it.
Whether we build together or focus on training, the aim is useful progress and skills you can keep using.
Let's get started
Bring your challenge, your idea, or the workflow you wish were simpler.
30 minutes. No obligation.